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10 Questions About Social Media Marketing for Schools Answered

Social media marketing for schools is a big deal and it is pretty tough. When you go online you will see schools competing for social media recognition. The highly active social media networks - Facebook, Twitter, Instagram, LinkedIn, Pinterest, and Google are all available for schools to leverage to gain brand recognition. Most schools are understaffed and do not have a budget for social strategy. As a matter of fact, in our social media survey of 100+ schools, we found that one-third of schools don't have any social media budget, and another one-third don't know how much to spend. Additionally, only 5% of respondents have social media marketing as a full-time job, and 68% dedicate five hours or less per week to social media marketing. Now you know that you are not alone. Many schools like yours are in the same boat. However, there are many of your competitors who know the benefit of social media marketing to their business and have a strong budget for it. We know how difficult …

How to Help Students with Special Needs Achieve Success

Learning disabilities affect the way children process and comprehend information. Such disability is a neurological disorder that may manifest as difficulty in thinking, reading, speaking or writing.
There are more children with learning disorders than we recognize. While some learning disabilities are obvious, others are not quickly noticeable.

Some of these learning disorders are dyslexia, dyscalculia, dysgraphia, dyspraxia, visual perception disorders, auditory processing disorders, and language disorders.
Children with special needs such as learning disorders require some accommodations to enhance their learning environment. Teachers should understand that their learning styles will be different from other children without disabilities.
The teachers must provide a well-rounded learning environment to accommodate students with special needs.
Here are a few tips to help special children learn successfully in the classroom:

1.   Maintain an organized classroom

A form of order can help reduce the noise that impedes learning in children with special needs. Limit distractions in the classroom and maintain organization. A healthy balance of structure and unstructured processes will be pivotal in aiding learning in special needs students.
Teachers can use checklists and teach the students to use checklists on their own. Teach them to have a place for everything on their desk. Help the students keep their books organized. Check to ensure the students are getting it right with organizing their things and provide suggestions on how they can do better at it.
On the unstructured divide, make children with special needs to change their learning area while studying. You can also assign tasks to them that require they walk around the room.
When there are too many distractions, children with learning disabilities can find it difficult to follow directions or hear instructions. 
Teachers should have scheduled breaks, this helps the children from getting weary.
Also, children with special needs should be seated in areas that limit distractions. For example, do not seat such children close to the door, window, or air conditioner. Try as much as possible to shield them from the noise that could be distracting.

2.   Discover their strengths

Make it a task to discover the strengths and abilities of special needs children in your class. If it is possible, speak with their old teachers. You can also go through their cumulative files to see which subjects they got the highest grades, this can inform you of their strengths and abilities.
You can get their parents to fill out a strength-based inventory for their child with special needs, and you fill one as well with your own discoveries.
Also, communicate with the special needs children and ask them what their interests are, what they think they are good at, and what subject areas they would like to explore.

3.   Use music.

Music has a way of making tasks easy and fun. Even adults use music while cleaning up the house. Use this technique to get the special needs children to enjoy classroom activity.
Be creative with easy tones that can be used while carrying out a task or classroom project, or used while transitioning from one task to another.

4.   Break down tasks and instructions.

Try to keep things less complex in the classroom. Break down your tasks and instructions to what the special needs children can manage.
The children with special needs may have difficulty understanding long or many instructions at once. Make it simple for them by taking it one small task at a time.  Break down instructions into smaller, manageable tasks.
Use simple and concrete sentences to relay information. Break down a step into smaller steps to ensure they understand your instructions every step of the way.
Ask them to repeat the instructions to you and they can also demonstrate it to you to be sure they grasped it.
Do not load them with tasks. Ensure they complete one before you give them another one.

5.   Let them know they are not alone.

Make the special needs children know that there are people with learning disabilities who have become successful in life.
Identify such role models to them, their story will be an inspiration to them. Nobel Prize winner, Carol Greider is an example of a role model with learning disabilities. Sharing her story with the students could be an encouragement to them.

6.   Make lessons multi-sensory.

Since all children require different learning styles, try as much as possible to make your classroom lessons as multi-sensory as possible. This is important because a special needs child could be struggling with one area but excel in another.
An example of making your lessons multi-sensory is using auditory, visual, and physical cues in your lessons.
If teachers apply these six tips we have shared, students with special needs will be able to achieve success in school.
This post was first published on DucoBrands.


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