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10 Questions About Social Media Marketing for Schools Answered

Social media marketing for schools is a big deal and it is pretty tough. When you go online you will see schools competing for social media recognition. The highly active social media networks - Facebook, Twitter, Instagram, LinkedIn, Pinterest, and Google are all available for schools to leverage to gain brand recognition. Most schools are understaffed and do not have a budget for social strategy. As a matter of fact, in our social media survey of 100+ schools, we found that one-third of schools don't have any social media budget, and another one-third don't know how much to spend. Additionally, only 5% of respondents have social media marketing as a full-time job, and 68% dedicate five hours or less per week to social media marketing. Now you know that you are not alone. Many schools like yours are in the same boat. However, there are many of your competitors who know the benefit of social media marketing to their business and have a strong budget for it. We know how difficult …

Kogi Plans Education Summit To Redeem Sector

The Kogi State Government is set to organise an education summit as part of activities to mark the two years in office of the current administration, which would serve as a feedback mechanism and agenda setting for the sector.

The Commissioner for Education, Science, and Technology, Mrs. Rosemary Osikoya, made this known after an unscheduled monitoring and inspection of some schools in Lokoja.

She reaffirmed the commitment to correct foundational problems and attitudinal anomalies that have bedeviled the state education sector for over two decades of its creation.

According to her, the monitoring of teachers and students’ resumption in the state capital revealed many irregularities in the school system due to the past institutional disregard for education.

The commissioner expressed disappointment over the inability of principals and head teachers to keep relevant administrative and academic records of students for future recourse, stressing the need to keep a comprehensive record of all students.

She noted that the teachers were not prepared to teach their students as they all failed to make available their written lesson notes and the curriculum for subjects to be taught in their classes for the day or week.

She called for the updated copies of standard records all the students and directed the schools’ management to henceforth keep the schools’ comprehensive record in order to enhance government’s policies and decision making.

“When policymakers make certain decisions, people begin to shout about witch-hunting when in actual fact, they are the ones witch-hunting themselves. Many things we saw in the schools we visited today were shocking and totally unacceptable in this information age.

“The problems we are facing in education were caused by the people who work in the sector and they should be the people to correct those anomalies; there must be a paradigm shift,” Osikoya said.

She advised the teachers to go back to the baseline and do things right; have a change of attitude towards their job; train themselves and put their professionalism to work.


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