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10 Questions About Social Media Marketing for Schools Answered

Social media marketing for schools is a big deal and it is pretty tough. When you go online you will see schools competing for social media recognition. The highly active social media networks - Facebook, Twitter, Instagram, LinkedIn, Pinterest, and Google are all available for schools to leverage to gain brand recognition. Most schools are understaffed and do not have a budget for social strategy. As a matter of fact, in our social media survey of 100+ schools, we found that one-third of schools don't have any social media budget, and another one-third don't know how much to spend. Additionally, only 5% of respondents have social media marketing as a full-time job, and 68% dedicate five hours or less per week to social media marketing. Now you know that you are not alone. Many schools like yours are in the same boat. However, there are many of your competitors who know the benefit of social media marketing to their business and have a strong budget for it. We know how difficult …

Bedtime Stories Series: Dino and Yoyo


Dina the elephant was returning home one day in the forest when a fierce storm started raging. It was almost evening.

Dina hurried, suddenly passing by a tree she heard a loud cawing. She stopped.

Looking at the tree Dina saw a nest. A young crow was crying for its mother.

The branch on which the nest had been built was swaying dangerously. Any moment it could fall. Dina felt pity for the young crow. She thought of her own baby Tina.

An idea struck her. Dina lifted her trunk and encircled the branch on which the nest was built. While the other branches of the tree swayed, this branch remained steady in the grip of her trunk.

Yo-Yo the mother crow who had been out searching for food for her young, returned home to see Dina holding the branch of the tree on which her nest was built.

Until the storm subsided Dina went on holding the branch of the tree in one position. Yo-Yo was overcome with gratitude, for Dina had cared for her chick when she was away. From that day onwards the two became best of friends.

They went to the lake for a dip in the water together. Very often, Yo-Yo perched on Dina’s back traveled the length and breadth of the jungle.

Yo-Yo, however, was not happy. ‘Dina has done a great service by saving my baby but I have not been able to do anything for her’, she sighed. ‘How can I compare myself with Dina. I am only a crow and she is so strong and big’.

One day Tina the baby elephant fell sick. She complained of pain in the stomach. Alfred zebra the local doctor, prescribed pills prepared from the juices of herbs collected from the forest. One pill was to be taken every day for seven days.

Tina, however, refused to take the pill as it had a bitter taste. Tina’s health deteriorated and Dina became very worried.

Yo-Yo also became depressed. Something ought to be done. Suddenly she thought of an idea.

“Why don’t we put the pill in an apple and give it to Tina to eat?” She asked Dina. “Tina is very fond of apples isn’t she?”

Dina readily agreed but how could they put the pill inside the apple? Yo-Yo decided to use her beak. With its sharp and pointed edge, she made a small hole in the apple. The pill was to be put into it and the top sealed with honey which Yo-Yo brought from the hive of Runa the bee. Since Yo-Yo and Runa were friends she agreed to give Yo-Yo the honey.

Tina happily munched the apples. Very soon the pain in her stomach subsided and Tina recovered.

Dina was grateful to Yo-Yo and Yo-Yo was happy to have been able to repay her friend’s debt and the two remained inseparable for life.

via Bedtime

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