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10 Questions About Social Media Marketing for Schools Answered

Social media marketing for schools is a big deal and it is pretty tough. When you go online you will see schools competing for social media recognition. The highly active social media networks - Facebook, Twitter, Instagram, LinkedIn, Pinterest, and Google are all available for schools to leverage to gain brand recognition. Most schools are understaffed and do not have a budget for social strategy. As a matter of fact, in our social media survey of 100+ schools, we found that one-third of schools don't have any social media budget, and another one-third don't know how much to spend. Additionally, only 5% of respondents have social media marketing as a full-time job, and 68% dedicate five hours or less per week to social media marketing. Now you know that you are not alone. Many schools like yours are in the same boat. However, there are many of your competitors who know the benefit of social media marketing to their business and have a strong budget for it. We know how difficult …

12 Things Kids Desperately Want From Their Teachers


As adults, each of us has a chance to make a positive and impactful difference in a child’s life.

But in order to do this, we must carefully consider this question:

What matters most to our children? 

Students were asked what they want most from their teachers and their responses are worth considering.

Here is a list of the 12 most important things these children pointed out:

1. Greet me each day
Wish me good morning, and send me off with a “see ya tomorrow.”

2. Smile
When you look at me, let me see happiness in your eyes.

3. Give me your attention
Sit and talk with me privately; even if only for a second.

4. Imagine with me
Help me dream of things I might be able to do; not just the things I need to do now.

5. Give me the challenging content and assignments
Show me how to handle it. Teach me what to do.

6. Ask about me
Inquire about my weekend, the game I played, the places I go. It shows you care about my life.

7. Let me have time
Time to let things sink in. Time to think. Time to reflect, process, and play.

8. Demand of me
Hold me accountable to high standards. Don’t let me get away with less if you know I am capable of doing better.

9. Notice me
Leave special messages in my desk or locker. Just a quick note that says you notice something right.

10. Let me ask the questions
Even if my questions are off topic, let me ask them. It will show that I am thinking about new perspectives, curious, and willing to learn more. Let me have the chance to show what I am wondering about, not just what I know.

11. Engage me
I came to you in love with learning. Keep me excited, keep me wanting more.

12. Trust me
Believe that I can do it. Allow me the chance. I promise to show you I can.

What matters to the children in your life?

It’s worth a conversation.

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