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Showing posts from January, 2017

10 Questions About Social Media Marketing for Schools Answered

Social media marketing for schools is a big deal and it is pretty tough. When you go online you will see schools competing for social media recognition. The highly active social media networks - Facebook, Twitter, Instagram, LinkedIn, Pinterest, and Google are all available for schools to leverage to gain brand recognition. Most schools are understaffed and do not have a budget for social strategy. As a matter of fact, in our social media survey of 100+ schools, we found that one-third of schools don't have any social media budget, and another one-third don't know how much to spend. Additionally, only 5% of respondents have social media marketing as a full-time job, and 68% dedicate five hours or less per week to social media marketing. Now you know that you are not alone. Many schools like yours are in the same boat. However, there are many of your competitors who know the benefit of social media marketing to their business and have a strong budget for it. We know how difficult …

Who We Are.

At School Crayon, our mission is to help all parents get a quality education for their children. We believe that every parent, regardless of social or financial status, needs reliable information in order to ensure their child is being served by their school.
We will use our platform to display a variety of indicators of school quality to provide a well-rounded picture of how effectively each school serves all of its students. Our ratings are intended to provide a better understanding of school quality and to help parents compare schools of the same kind and within the same vicinity.
We are constantly visiting schools to get first-hand knowledge of their service culture, curriculum, educational standard, and environment. This helps us provide a more in-depth picture of school quality and allows us to improve our school profiles and ratings.